Good entrepreneurs don’t just know how to put out a new product that everyone loves; they also know how to bring out their most artistic creativity to do it, and that creativity perfectly describes Doe Deere, the woman behind Lime Crime Inc. Doe Deere both models for her company and is always involved in new marketing campaigns that come out for it, and its main slogan is being certified vegan and cruelty-free. The makeup, lipsticks, gloss, eye shadows and hair dyes all come in different colors from bright red and pink to sky blue and purple, or as Doe Deere would say she embraces the colors of the rainbow so that whether someone is looking to express themselves like a bright fairy tale character, or perhaps in a more darker manner, Lime Crime lets them do so.
Doe Deere had several aspirations growing up from her childhood days in Russia to her late teen and 20s years in the US. She had originally hoped to be both a singer and a fashion designer, and she joined a band upon moving to the US and attending college in New York City. Her band actually did release several albums, but they never quite made it to the fame that they had hoped for. However, Doe Deere did marry a lead guitarist from the band. She pursued fashion school for a while until she realized she had the tools already that she needed to go into business for herself. She would design outfits and then market them on an eBay store account that she had created and she was doing alright with sales, but she realized her fashion needed just a little something more.
Doe Deere then took the next step and started buying different makeup brands, hair liners and dyes, lipsticks and other cosmetics and started doing different colors. The name Lime Crime had already been used on her eBay store, but now her new colorful cosmetic kits gave the name new meaning. Soon she realized her makeup and hair colors could be the business she needed, and by 2008 her former eBay store now had its own website where the cosmetics were sold. She started putting together videos and makeup tutorials, and by 2009 Lime Crime was being talked about by many people. In 2011, Doe Deere moved to Los Angeles and made Lime Crime official.
Like many other millennial-based companies, Lime Crime isn’t run like your typical corporate retailer headquarters. Doe Deere has made it an enjoyable place to bounce ideas off of her team, and the company pays close attention to customer reviews and input from them on Lime Crime’s Facebook page. Customers can also join in sharing their Lime Crime experience by using the Twitter hashtag #LIMECRIME and showing off the products they’ve used. One thing Doe Deere is known well for is a love of animals not only just by creating products that don’t harm them, but also by giving to animal shelters and adoption agencies and encouraging her followers to do the same. Learn more: https://galoremag.com/lime-crime-creator-doe-deere-colors-haters/
The success of anybody in the fashion world is all about giving people something that they believe is going to be trendy and draw a crowd. Those who manage to do this are going to win and those who don’t shouldn’t even be in the business. Kate Hudson understood those principles very well and she now uses them in her efforts for Fabletics. Founded with the specific purpose of giving the world a competitor in the highly selective world of online retail, her creation is growing and has the potential to take on the giants. The key to the success of Fabletics is the same one used by any other successful fashion retailer.
Kate Hudson has focused Fabletics on the power of the crowd in order to get things working. She knows better than anybody else that the key to making it is to get the word of mouth going out and to use this as a way of getting people into the clothes you sell. Her methods seem to be successful and we can see without a doubt that Hudson is onto something. People want more of what she has to offer and Fabletics is expanding in order to help meet that demand.
The most amazing thing about the success of Fabletics is that people are taking this brand and putting it all over social media. They are doing the work for her when they take the clothes that they wear and tell people about the quality that Fabletics delivers. That is well beyond what even the most skilled marketers working for the online giants have in their pocket. It isn’t something you see on a daily basis, but it certainly shows she understands how to win against all odds. Most retailers don’t survive long when their competition can do what these websites have the ability to.
Besides beating their competition Fabletics has also managed to enter the real world with brick and mortar stores to be found all over. You can buy their products at these stores instead of online in order to have a more personal understanding of the objects. The success of physical locations is setting a new precedent for online retail and introducing a way to combat the current trends. This gives hope to physical retail and shows that they do in fact have the ability to challenge the status quo and give us a new way of thinking.
This level of success shows that Fabletics is going to be remember in the future for doing something other companies should try to adopt. We all agree that companies need to find a way to save retail as online commerce threatens to eat it up, but the key for the fashion industry is going to look a lot like what Hudson has done. The power of the crowd to persuade is something to be respected by even the most skeptical of business leaders. You only need to look at her example to see how this happens in real life.
Todd Lubar is working in business on the market of real estate investments. He s the President of the TDL Global Ventures LLC, which is a company he started a handful of years ago. Todd Lubar is additionally serving at Legendary Investments as their senior vice president.
The start of his career placed Todd Lubar in the financial sector where he worked at a few banking establishments for about two decades. He worked as a mortgage originator among other. Todd Lubar was good at what he was doing, but he had other ideas that he believed could take the industry of real estate further. Todd Lubar thought of a program that would allow families and individuals to have an easier time at getting a credit to buy themselves a home. After so many years of working behind the desk, Todd Lubar decided to pursue his passion for helping people, and so he established the TDL Global Ventures. The company is based on his program for helping people buy a home. You can visit LinkedIn for more.
Tobb Lubar believes that what he does helps people live the lives they want. He is a family man by nature and has expressed many times that finding a home for himself and his family has been one of the most liberating and empowering things that he has managed to achieve in his lifetime. He believes that spending time together with his loved ones has allowed him to take his career forward. Tobb Lubar starts his day by spending his morning with his children, and after that, he catches up with any news regarding his line of work. He attributes a lot of the success of his TDL Global Ventures to being familiar with the developments in the industry and having like-minded people to work with every day. Check out Yelp to see more.
In terms of education, Todd Lubar achieved his degree in communications from the Syracuse Univesity. After he graduated he moves in to finance, and after having worked with a mortgage for several years, Todd Lubar found his place in business. He has contributed to his line of work by educating others in the industry as well.